Over the years, I’ve helped thousands of students discover how money and Wall Street work. And I’ve seen one powerful truth:

Kids are curious about money long before anyone teaches them how to handle it.

Parents kept telling me:
“I wish I had learned this earlier.”
“I don’t know where to start with my child.”
“What if they make the same mistakes I did?”

So I built Junior Wall Street. It is a playful way to build strong money habits starting in elementary school.

With fun activities, hands-on learning, and easy conversation starters, you can help your child grow up confident and prepared for the real world.

Because when money makes sense…
kids feel powerful, capable, and excited about their future. 

Let’s raise the next generation of money-smart kids — together.

Annaline